Topshop, a well-known fashion brand, is making a comeback to the high street, starting with a partnership in Ireland. After years of being available only online, Topshop will soon be sold in McElhinney's, a respected department store in Ballybofey, County Donegal. This marks the first time since Topshop left physical stores that shoppers will be able to browse and buy its clothing in person. The new collection will be available at McElhinney's starting next month, and the store is preparing for a wave of excited customers.
Sandra Devenney, the general manager at McElhinney's, shared her enthusiasm about the partnership. She said, 'We are really optimistic and very excited about this. ' According to Devenney, Topshop is an iconic brand that fits perfectly with the store's vision. McElhinney's is one of the few remaining independent, family-run department stores in Europe, and they are proud to bring Topshop back to the high street. The discussions to make this partnership happen began in January, and now the store is ready to welcome Topshop fans.
Topshop's return to physical retail is not limited to Ireland. The brand plans to expand its presence in other countries, including Denmark and France, by 2025. In the UK, Topshop is teasing a return to high streets by autumn 2025. The company recently announced that actress and model Cara Delevingne will be the face of its 'bold new era. ' This move is generating excitement among fashion lovers, including blogger Denise Curran from County Armagh. She said, 'You were bang on trend if you were shopping in Topshop,' and she looks forward to seeing the new styles. Curran praised McElhinney's for securing the partnership and believes it will attract many visitors to Donegal.
Topshop has a long history, having opened its first store in Sheffield in 1964. At its peak, it operated around 300 stores in the UK and Ireland. However, after its parent company Arcadia went into administration in 2020, Topshop was bought by online retailer Asos, which did not acquire the physical stores. In 2024, Danish company Bestseller purchased a majority stake in Topshop from Asos. Now, with its return to brick-and-mortar retail, Topshop is aiming to reconnect with customers who miss shopping in person. The partnership with McElhinney's is seen as a significant step in this direction, and both companies are hopeful for a successful relaunch.
The return of Topshop to the high street is being celebrated by shoppers and fashion experts alike. Many people have fond memories of shopping at Topshop and are eager to see what the brand will offer in its new chapter. With the support of McElhinney's and the excitement building around its relaunch, Topshop is set to make a strong comeback in the world of fashion retail.
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