Dua Lipa, the popular singer and songwriter, has filed a lawsuit against Samsung, claiming the company used her image on their TV packaging without her permission. According to the lawsuit, Samsung put a photo of Dua Lipa’s face on boxes for their televisions and sold them across the United States. Dua Lipa says she did not agree to this and is now asking for 15 million dollars in damages. She believes Samsung used her image to attract customers and boost their sales, taking advantage of her fame and success. The lawsuit was filed in the US District Court for the Central District of California.
The image in question was taken during Dua Lipa’s performance at the 2024 Austin City Limits Festival. Dua Lipa owns the copyright to this photograph, which means she has the legal right to decide how it is used. She first learned that her face was on Samsung TV boxes in June 2025. After that, fans began posting about it on social media, calling it the 'Dua Lipa TV Box. ' Some fans even joked that they would buy the TV just because her picture was on the packaging. Others commented that anything would sell if Dua Lipa’s face was on it. These reactions show how powerful her image is and why she wants to protect it.
Dua Lipa’s legal team says they contacted Samsung several times, asking the company to stop using her image, but Samsung did not respond or remove the photo. The lawsuit accuses Samsung of copyright infringement, trademark infringement, and misusing Dua Lipa’s likeness. Dua Lipa has many partnerships with famous brands like Puma, Versace, and Yves Saint Laurent. She has also worked with Apple, Porsche, and Chanel, and she recently became a global ambassador for Nespresso. Her latest album, Radical Optimism, was released in 2024. Dua Lipa is known for her music, style, and influence, and she wants to make sure companies respect her rights and ask for permission before using her image to sell products. She hopes the court will support her and require Samsung to pay for using her photo without her consent.
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"Dua Lipa says that Samsung put a photo of her face on the boxes for their televisions and sold them in the United States."
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"She did not give them permission to use her picture."
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