Ian Smith, an 81-year-old man from Snettisham in Norfolk, has become a global sensation on TikTok. He began posting videos online to promote his self-published novel, but soon found that people were more interested in his positive and uplifting messages. Now, Ian posts two videos every day to his 1. 5 million followers and hosts a weekly livestream, attracting viewers from all over the world. His wife encouraged him to start posting, but she doubted he would get even 100 followers. Ian took this as a challenge and was determined to prove her wrong. He joked, 'If I can get 100, I can get 1,000. If I can get 1,000, I can get 100,000. ' To his surprise, his audience grew much larger than he ever expected.
Before becoming a social media star, Ian worked for over 50 years and retired in 2022. After retiring, he wrote a novel and sent it to hundreds of agents, but only three replied. Instead of giving up, Ian decided to self-publish his book and promote it on BookTok, a TikTok community for book lovers. For the past 18 months, he has been sharing motivational and positive messages on the platform. Ian says he is amazed by the response he has received. He has not had any negative comments, which he finds 'staggering. ' He told BBC Look East, 'It's very humbling. You think, here's this 81-year-old sitting talking to a tiny little telephone and the response has come from all over the world. '
Ian's most popular video has been viewed more than 59 million times, and most of his fans are in their 20s. He says, 'Eighty-one years old and you don't actually think you'll be doing this kind of thing at all. As I've grown, my audience has grown. ' Ian's story is inspiring because it shows that it's never too late to try something new or to make a difference in people's lives. His positive attitude and willingness to share his life experiences have made him a beloved figure on social media. People from many different countries tune in to his weekly livestreams, and his messages of hope and encouragement have touched millions. Ian Smith proves that age is just a number when it comes to connecting with others and spreading positivity.
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